Walk into any aesthetic clinic and you will hear a lot about units. How many units for the forehead. How many for crow’s feet. Whether you need a touch more for symmetry. Units sound simple, but they carry the heart of Botox treatment planning. Dosing, dilution, and placement determine whether you leave with a smooth, natural look or with brows that feel heavy and a smile that looks off. After years of injecting and managing thousands of follow-ups, I can tell you that the same number of units can look very different on two faces. Understanding why helps you ask better questions, budget realistically, and get results that suit how you animate, not just how you look in a still photo.
What a “unit” actually means
A unit is a measurement of biological activity, not a volume. For onabotulinumtoxinA, the brand known as Botox, one unit corresponds to a specific amount of neuromodulator activity defined by the manufacturer’s assay. You cannot convert one unit to milligrams in a practical sense, and you cannot assume that one unit of a different brand behaves exactly the same. Dysport, Xeomin, and Daxxify each have their own unit scales and diffusion profiles. Ten units of Botox does not equal ten units of Dysport. When you see “40 units,” that number only makes sense if you know the brand.
The vial that your injector reconstitutes contains a fixed amount of drug. Most Botox vials are 50 or 100 units. After reconstitution the injector draws up a volume that corresponds to a known number of units per tenth of a milliliter. Whether the vial is diluted with 1 milliliter or 2.5 milliliters of sterile saline, 20 units is still 20 units. The dilution changes the volume per injection point, which can influence dispersion and precision, but it does not change the units you receive.
Dilution, dispersion, and why volume matters
Clinicians choose a dilution based on the area and the technique. A more concentrated dilution, for example 2.5 units per 0.1 mL, lets you deposit a small droplet with tighter spread. That helps when you are working close to a critical structure, like near the lateral brow when aiming for a mild Botox eyebrow lift without dropping the brow. A more dilute mix, say 1 unit per 0.1 mL, increases volume and can offer slightly broader diffusion across tiny superficial muscles, helpful for fine lines in the crow’s feet or microdosing for pores.
Different injectors develop preferences. I use tighter dilutions for the glabella and frontalis to keep control, slightly looser for the orbicularis oculi around the eyes. Some colleagues do the opposite. Neither is right or wrong as long as the injector understands how dilution interacts with depth, dose per point, and your anatomy.
Typical unit ranges by area, and why they shift
Standard ranges are a useful starting point, but they are not a recipe. Muscles vary in size, tone, and patterning. A runner who squints in sunlight all day may need more around the eyes than a software engineer who rarely leaves a screen. Hormones, jaw clenching, and individual asymmetries matter as well. With that caveat, here is how ranges commonly shake out for Botox injections:
- Frown lines (glabella): 15 to 25 units for most women, 20 to 30 units for many men. The corrugators and procerus are robust in expressive faces, so underdosing tends to leave the “11s” etched and active. Forehead lines (frontalis): 6 to 20 units, heavily customized. The frontalis lifts the brow, so over-treatment can drop the brows and create a heavy look. I adjust to the patient’s brow position, eyelid skin, and how high they lift to talk. Crow’s feet: 6 to 12 units per side, depending on smile strength and line depth. Smaller deposits in two to three points radiating from the eye usually suffice for softer smiles. Plus, deeper smiles need a bit more lateral dosing to avoid a “flat” grin. Bunny lines: 4 to 8 units across the nasalis to soften the scrunch on the upper nose. Lip flip: 4 to 8 units to the upper orbicularis oris. Light hands are crucial here; too much and the straw test becomes difficult. Chin dimpling: 6 to 12 units to the mentalis to smooth pebbled texture and pull. DAO (downturned corners): 4 to 8 units per side to soften a downturned smile. This pairs well with fillers for shore-up support. Brow lift: 2 to 6 units placed strategically to relax depressors and let the brow elevators win by a small margin. Masseter muscles (jawline slimming, TMJ, bruxism): 20 to 40 units per side as a starting range. Strong clenchers may require 30 to 50 per side, with maintenance at lower doses later. Neck bands (platysmal bands): 20 to 60 units across multiple bands depending on strength and length, with careful mapping. Some cases require multiple sessions to refine. Underarms for hyperhidrosis: 50 to 100 units per side, usually lasting 4 to 9 months. Palms and soles require similar or slightly higher totals but carry more discomfort.
Men often need more units than women because of muscle bulk. Newer patients sometimes need an adjustment at the two-week check if they metabolize quickly or have stronger-than-average movement. When someone asks how many units of Botox they need, the honest answer is a range, refined by how they animate, how high their brows sit at rest, and what “natural” means to them.
Customization: reading faces, not just lines
The best Botox results come from reading movement. Static lines at rest are only half the story. I watch how someone tells a story, how they react to a joke, where their forehead creases when they emphasize a point. The frontalis is a single sheet in some people and split in others, with gaps that dictate where product should not go. Injecting evenly across a forehead without mapping the dominant fibers will sometimes create flat spots and eyebrow wrinkles above untreated areas.
Asymmetry is the rule, not the exception. One brow often rests higher. One orbicularis contracts harder when you smile. The masseters rarely match on bite strength. Dosing follows the stronger side, then fine-tunes for symmetry. Chasing symmetry by adding units repeatedly to one side can cause compensatory movement elsewhere, so spacing touch ups and holding reasonable expectations matters.
Skin quality shapes visual outcomes. Thick, sebaceous skin requires more units to visibly smooth lines. Thin, crepey skin demands conservative dosing to avoid a stamped or heavy look. Deep static lines carved by years of movement do not disappear with neuromodulators alone. They soften as movement stops and the skin remodels over time, but residual etching often needs resurfacing, microneedling, or fillers to fully address.
Baby Botox, preventive Botox, and microdosing
Terms like baby Botox and microdosing get tossed around freely. The ideas are valid when applied judiciously. Baby Botox uses smaller amounts per area, spread across more points, to reduce movement without freezing expression. It suits on-camera professionals, first time Botox patients, and anyone who values minimal downtime and subtler change. Preventive Botox works when we catch repetitive movement before it imprints the skin. Mild glabellar creasing at 28 can be managed with 10 to 16 units every four to six months, slowing the formation of deep 11s.
Microdosing for pores and oil control uses highly dilute product at superficial levels. It can slightly reduce sebum and pore appearance on the central face, but it is technique sensitive and comes with trade-offs like decreased upper lip mobility if placed too close. I reserve true microdroplet work for specific concerns and set expectations carefully. It complements, rather than replaces, good skincare.
Botox vs fillers, and when to combine
Botox relaxes muscles. Fillers add volume or structure. If a line shows only when you move, neuromodulators alone usually suffice. If a line is etched at rest, especially in the lower face where movement and volume loss intersect, small amounts of hyaluronic acid filler often polish the result. Think frown lines that persist after the skin relaxes, a chin crease that deepened with bone remodeling, or smile lines where volume loss contributes more than muscle pull. Many clinics offer Botox and fillers packages, but bundled pricing should not force a one size plan. Aim for a sequence that matches the anatomy. Relax the muscle first, reassess at two weeks, then place filler precisely if the canvas still shows a crease.
Beyond wrinkles: medical and functional uses
Some of the most life-improving Botox results happen outside the mirror. Migraine patterns often respond to on-label dosing across the frontalis, temporalis, occipitalis, and trapezius regions using a standardized protocol. Jaw clenching, TMJ symptoms, and tension headaches related to masseter hypertrophy can improve with carefully titrated masseter dosing. Hyperhidrosis treatment in the underarms and palms reduces sweating for months and can meaningfully improve daily comfort and confidence. These indications use higher totals and follow medical criteria rather than purely aesthetic ones.
Safety, side effects, and sensible boundaries
Is Botox safe? In trained hands, with proper patient selection, yes. The medication has decades of data and a favorable safety profile. The most common side effects are temporary: mild bruising, a small injection site bump that settles in minutes, and transient headaches. Eyelid ptosis can occur if product diffuses into the levator muscle, usually settles within weeks, and is less likely with conservative dosing, correct injection depth, and post-treatment care. Brow heaviness usually reflects over-treatment of the frontalis, pre-existing brow ptosis, or both. This is where injectors earn their keep. Good consults include a discussion of trade-offs, especially for patients with heavy lids seeking very smooth foreheads.
Contraindications matter. Avoid treatment if you are pregnant, breastfeeding, or have an active infection at the planned injection site. Certain neuromuscular disorders or medications warrant caution or avoidance. If you are planning a big event, schedule your Botox appointment at least three to four weeks ahead to allow for any touch up and to ensure you feel fully natural again.
Cost, deals, and paying for quality
Botox cost varies by region, injector experience, and setting. Practices charge per unit or per area. Per unit pricing is transparent and allows precise customization. Per area pricing can be simpler for budgeting, but it may not reflect your specific needs. Most patients spend anywhere from a few hundred dollars for a small area to over a thousand for comprehensive facial balancing or for high-unit medical indications like hyperhidrosis. Be cautious with Botox deals that sound too good. Vials should be traceable, stored properly, and used within safe timelines after reconstitution. Skill and judgment drive results far more than a bargain does. If you are searching “botox near me,” prioritize credentials and before-and-after photos over discounts.
How long results last, and what maintenance looks like
Most people see early softening within three to seven days, with full Botox results around day 10 to 14. Longevity varies with dose, muscle strength, metabolism, and brand. Three to four months is a common window for facial areas. Strong masseters can hold four to six months after a couple of rounds. Underarms for sweating often last six months or more. Maintenance can be planned on a regular cadence or done as-needed when movement returns. Many patients prefer a rhythm that prevents full return of lines, which tends to preserve skin quality long term. Others like to stretch visits and accept a little movement between sessions. Both strategies work. The difference lies in your goals and your budget.
If you wonder how to make Botox last longer, the simplest answer is consistent scheduling and avoiding underdosing in chronically strong areas. Keeping skincare simple but steady helps. Retinoids, sun protection, and adequate hydration support results. Intense exercise does not “burn off” Botox overnight, but very high metabolism and frequent sauna use can nudge longevity in some cases. Touch Clarkston, MI botox options up timing matters as well. I assess at two weeks for new patients or new areas. Small tweaks then can prevent chasing issues later.
Technique and mapping: the quiet art behind the needle
The needle is small, the map is complex. Angle, depth, and spacing change by area. The corrugators are deep medially, more superficial laterally. The frontalis is thin, so deposits should be intramuscular but shallow. The orbicularis oculi sits just beneath thin periorbital skin; superficial placement reduces bruising and keeps the product where you want it. The mentalis benefits from central and lateral points to capture both dimpling and chin projection. For masseters, aiming into the thickest belly at rest while avoiding diffusion into the risorius helps protect the smile.
Good technique also respects antagonists. If you want a Botox eyebrow lift, you treat the depressors around the tail while preserving the lateral frontalis so it can lift. If you want to soften a gummy smile, you place small doses along the levator muscles while checking the patient’s enunciation to avoid a lisp. The safest injectors test movement as they go and counsel patients about what the first week will feel like.
Aftercare that actually matters
Aftercare for Botox is simple, but the small details prevent problems. Skip vigorous workouts and hot yoga for the day. Avoid pressing, massaging, or lying face down for several hours. Keep your head elevated for about four hours, not because the product will slide down your face, but because early pressure can influence local spread in delicate areas. Makeup is generally fine after the tiny blebs settle, provided the skin is clean and you apply gently. If a bruise appears, arnica gel can help, though most small bruises fade quickly.
You might feel a dull ache or a sense of heaviness as the product begins to work. That fades as your brain stops sending strong signals to the treated muscle. A few patients report mild headaches in the first day or two. Hydration, rest, and over-the-counter remedies usually handle it. If something feels very off, contact your injector rather than crowd-sourcing advice.
First time Botox: how I structure the appointment
A solid first visit starts with goals, not units. We look at old photos to understand your natural brow position and how you age. I assess skin thickness, muscle pull, eyelid heaviness, and line patterns. Then we match treatment to your priorities. If you fear a frozen look, we choose a conservative plan with clear touch up timing at two weeks. If you are aiming for smoother forehead lines before a big event, we plan for a modest initial dose to the frontalis balanced with proper glabella treatment so your brows still sit comfortably.
Consent includes a real discussion of risks and what we will do if you do not love the effect. I prefer exact documentation of units per point, brand, lot number, and dilution so we can replicate wins or fix misses. Photos matter. They ground the botox before and after review and make the conversation objective.
Special scenarios: under eyes, smile symmetry, and edge cases
Under eye treatment gets a lot of online buzz. True under eye wrinkles often reflect skin quality and volume loss more than pure muscle activity. Botox under eye safety depends on careful patient selection and very light dosing of the orbicularis. Overdo it and the lower lid can round or look lax. I usually address under eye lines with skin treatments and filler first, then consider tiny orbicularis touches if warranted.
Smile symmetry issues sometimes stem from variants in the DAO or levator muscles. Small, targeted units can balance a high smile line or a strong pull on one side. The risk lies in altering a signature expression. I err on the side of minimalism and re-evaluate at two weeks.
Neck bands, often called platysmal bands, require a different mindset. Too close to the jawline and you can weaken the lower face sling. Too superficial and the effect is fleeting. When used well, Botox for platysmal bands softens vertical cords and supports a cleaner jawline. For sagging skin or a true neck lift effect, combine with skin tightening or surgical options.
Choosing an injector and preparing well
Credentials matter more than office decor. Look for a clinician who spends most of their time on injectables, shows consistent botox before and after images with natural look outcomes, and speaks clearly about trade-offs. During a botox consultation, ask which muscles they plan to treat and why. Ask how they adjust for heavy lids, high hairlines, or a broad forehead. You should hear a bespoke plan, not a packaged pitch.
Preparation is simple. Avoid blood thinners like high dose fish oil, aspirin, or NSAIDs for several days if your doctor agrees, since they can increase bruising. Skip alcohol the night before. Arrive makeup-free in the treated areas if possible. Bring your medication list and anything relevant about past treatments, especially if you have seen unexpected effects or very short duration previously.
Myths, facts, and the long view
A few myths persist. Botox does not make wrinkles worse when it wears off. When the effect fades, your baseline movement returns. If you consistently treat over years, you often need fewer units for maintenance because the muscles decondition slightly. Botox cannot be reversed like hyaluronic acid fillers. If you dislike the result, we support you while it wears off, and we can sometimes balance with small tweaks elsewhere.
Long term effects are generally favorable with appropriate dosing intervals. I have patients in their fifties who started in their thirties and still enjoy crisp, natural expression with softer lines. Over-treating for years can lead to a flat look or compensatory lines in untreated areas, which is why periodic re-mapping helps. Faces change with age. A plan that worked at 35 might need adjustment at 45.

Practical comparisons: Botox vs Dysport vs Xeomin
Different brands suit different needs. Dysport can have a slightly faster onset and a touch more spread in some areas, which some injectors like for broad foreheads and crow’s feet. Xeomin is a purified formulation without accessory proteins, which some patients prefer if they have had sensitivities. Daxxify, a newer option, may last longer in some patients but requires thoughtful dosing as we learn its nuances. Pricing, units, and diffusion are not one-to-one across brands. If you are price shopping, make sure you compare apples to apples.
A short checklist to maximize your outcome
- Clarify your goals in plain language, like “I want softer frown lines, not frozen brows.” Share your animation patterns and past results, including what felt too strong or too weak. Ask your injector to explain the plan in terms of muscles, not just areas. Schedule a two-week follow up if it is your first time or a new area. Keep records of units, brand, and timing to refine your maintenance rhythm.
What “natural” really means, and when to stop
Natural is not the same for everyone. On camera talent often needs broad movement with discrete line softening. Engineers and analysts sometimes prefer stronger stillness to avoid concentration lines that read as scowls in meetings. Many of my patients over 40 want a rested look, not a time machine. The art lies in reducing the signals that read as tired or tense while preserving the signals that read as engaged and warm.
Know when to stop. If your chin starts to feel numb when you talk, if your smile looks slightly off, if your brows feel heavy by day three, tell your injector. Small dose reductions at the next visit can make all the difference. The best injectors are conservative on the first pass, invite feedback, and refine. That process, more than any single number of units, drives durable satisfaction.
Bringing it together: planning your treatment with confidence
When you sit down for your appointment, `botox` `Michigan` remember that units are the grammar, not the story. Dilution sets the cadence. Placement writes the plot. A smart plan respects your muscles, your skin, and your sense of self. If you have been burned before by a heavy forehead or a crooked smile, it is usually fixable in future sessions with better mapping and dose control. If you want preventive botox or baby botox, start light, review at two weeks, and build only where movement still distracts.
Cost and specials matter, but they should not steer the wheel. Choose a qualified injector, ask clear questions, and keep your touch ups consistent. Whether you are treating forehead lines, crow’s feet, frown lines, chin dimpling, or exploring jawline slimming for masseter muscles, the right number of units is the one that achieves your goals with the smallest effective dose. That is the quiet discipline behind beautiful, believable Botox.